High-Fashion Curation: Kering Eyewear Munich x Aggness DJ
- Jan 12, 2020
- 1 min read
Where luxury fashion design, modern aesthetics, and tailored sonic programming intersect. International music designer Aggness DJ orchestrated the exclusive audio identity for a premium corporate activation hosted by Kering Eyewear in the fashion capital of Munich, Germany.
As a definitive global force in the high-end luxury sector, Kering Eyewear develops and distributes collections for the world's most prestigious fashion houses. To elevate their exclusive corporate showcase and collection preview, the live soundtrack was meticulously designed to mirror the sharp, contemporary, and avant-garde aesthetic of the Kering brand ecosystem.
The Event Architecture:
The Brand Alignment: Seamlessly translating haute couture and luxury eyewear design philosophies into a curated, fluid electronic music experience.
The Soundscape: A sophisticated blend of deep minimal tech, upscale lounge house, and cutting-edge atmospheric rhythms calibrated for fashion insiders and corporate executives.
The Market: Munich, serving as a premium European backdrop for high-profile retail partners, international buyers, and media tastemakers.




















